The 14th Graphic Expo 2009 is scheduled on June 03-06, 2009 at the Philippine Trade Training Center (PTTC), Pasay City;

Graphic Expo lives up to its reputation as the country`s premier trade show in creative and graphic design, digital photography and imaging, pre-press, print production, large format advertising, web publishing, multimedia and animation.

The Graphic Expo connects you with trade buyers, decision makers, businessmen, top suppliers, and industry professionals. It is an ideal trade show to expand business, source foe new technologies, upgrade existing tools, and network with industry Experts.

The Graphic Expo Seminar Series is where creative and print professionals harness their skills and learn software applications that enhance their digital work flow efficiency.

Over 8,000 visitors were registered in 4-day exhibition in 2008 with high proportion of advertising and creative professionals, businessmen, corporate communicators, printers, multimedia specialists, web masters, service providers, and advertising suppliers, amongst others.

TRADE VISITOR'S PROFILE

• 28% - Design Studios, Ad agencies, Photographers, Corporate Communicators, etc.
• 27% - Businessmen, Entrepreneurs, Top 3,000 Corporation, Purchasing Managers, etc.
• 25% - Commercial Printers, Publishers, etc.
• 18% - Advertising & Marketing Executives, IT professionals, etc.
• 2% - Government, Educators, etc..
  

 EXHIBITOR'S PROFILE

 
SEMINAR SCHEDULE

Color Management Made Simple

June 03, 2009, 9:30 AM – 12:30 NN, Room 1
Speaker: Jun Miranda

The advent of color management has left the graphics industry struggling to understand how to control color. This session is aimed at giving you a strong understanding in the fundamentals of color theory, color management, and the application of these concepts to the color control workflow.

Audience: Everyone who has to deal with color reproduction—photographers, digital artists, graphic artists, art director, creative director, color separators, prepress specialists, print producers, printers, service bureau managers, etc.


Color Management Made Simple

June 03, 2009, 9:30 AM – 12:30 NN, Room 1
Speaker: Jun Miranda

The advent of color management has left the graphics industry struggling to understand how to control color. This session is aimed at giving you a strong understanding in the fundamentals of color theory, color management, and the application of these concepts to the color control workflow.

Audience: Everyone who has to deal with color reproduction—photographers, digital artists, graphic artists, art director, creative director, color separators, prepress specialists, print producers, printers, service bureau managers, etc.


Beginning Adobe Photoshop CS4

June 03, 2009, 9:30 AM – 12:30 NN, Room 2
Speaker: Mario Ramirez

Confused at Photoshop’s power and complexity? Want to go beyond trial & error and really understand what Photoshop, the digital image professional’s tool of choice, is all about? Before you take another step, take “Beginning Adobe Photoshop CS4”. The seminar will show you how to use Photoshop right, right from the start. Learn the essential topics: get familiar with Photoshop’s interface and tools; choose the right panels for your work; learn to make precise Selections; organize your project with Layers; find out the correct Resolution for your project and learn to Edit & Retouch your photos... Perfectly combine power with precision in Photoshop CS4!

Audience: New- and self-taught users, beginners, interested in professionalizing their digital craft, and photographers, graphic designers, digital artists, web masters, Illustrators, educators, and students who are new into digital imaging will benefit from this seminar.


Upgrading to Adobe Photoshop CS4: What's New?

June 03, 2009, 2:00 PM – 5:00 PM, Room 2
Speaker: Mario Ramirez

A lot! Discover the newest creativity tools and features in the latest version of the leading graphic imaging software, Adobe Photoshop CS4. The seminar will show the powerful new tools and features that give you much more control of your creativity – the Application Frame and Bar plus tabbed image documents remove the clutter from your work, viewing your image is now easier with the Animated Zoom and Rotating Canvas, speed your work with Spring-loaded Keys, and perfectly adjust the size of your image while maintaining the important subject with Content-Aware Scale. You'll see these in action, plus more tools that help streamline and fast-track your project.

Audience: New and current users of Photoshop CS4 or older versions, photographers, graphic designers, digital artists, web masters, art directors, creative directors, Illustrators, etc.


An Introduction to Premiere Pro CS4

June 03, 2009, 9:30 AM - 12:30 NN, Room 3
Speaker: Noel Rosos

Capture, edit, and deliver video online, on air, on disc, or on device.  Tell your story with maximum impact using Adobe Premiere Pro CS4 software, the start-to-finish video production solution that includes Adobe OnLocation CS4 and Encore CS4 software.  Uncover the new and exciting features of this year's latest installment of Premiere Pro which includes support for tapeless formats, support for Final Cut projects and a lot more.

Audience: Corporate communicators, AV producers, Multimedia Specialists, CR Rom publishers, Video editors, etc.


Designing for Web 2.0

June 03, 2009, 2:00 PM - 5:00 PM, Room 3
Speaker:  Reynaldo Mendoza, Jr.

Web 2.0 describes changing trends in the use of World Wide Web technology and web design that aim to enhance creativity, communications, secure information sharing, collaboration and functionality of the web.

Learn the styles and execution of graphic design on Web 2.0 applications, such as, blogs, social networks, corporate and community web sites. Modern web design techniques, web standards, interaction design patterns, web usability and accessibility  will be discussed.

Audience: Corporate communicators, web masters, graphic designers, digital artists, educators, marketing and advertising executives,  students.


Migrating to InDesign CS4

June 03, 2009, 9:30 - 12:30 NN, Room 4
Speaker: Mike Martinez

This seminar is for InDesign Users who want to ease their way into migrating to InDesign CS4.

In this seminar, let us take you on a tour on the many productivity and interface enhancements with InDesign CS4 (Live Preflight, Spread view rotation, N-up view to name a few), improvements in working with text and tables, and the improved Graphics and drawing tools. We will also discuss, the new interactive features make it easier to create Interactive PDF and SWF files.

Audience: Graphic designers, corporate communicators, digital artists, creative directors, art directors, Illustrators, print managers, layout artists, educators, students.


The Basics and Beyond of Publication Design

June 03, 2009, 2:00 PM - 5:00 PM, Room 4
Speaker: Ige Ramos

Discover how to develop effective design in your print and web publishing communication projects. This seminar will investigate two key elements in achieving a successful publication design: Strategic: Managing Design Information (workflow, resources, timetable and resolving branding issues); and Aesthetic: Managing Design Elements (typography, layout, color in corporate communication, and managing images). Discover the fundamentals of what makes a great design that is result oriented and generate positive response.

Audience: Graphic designers, corporate communicators, managing editors, digital artists, creative directors, art directors, Illustrators, print managers, print publishers, layout artists, educators, students and people who would like to venture beyond desktop publishing.


The Adobe Power Cube of Graphic Design

June 04, 2009, 9:30 AM - 12:30 PM, Room 41
Speaker: Tony Bucu

Graphics and creative professionals should optimize the use of combining Photoshop and Illustrator as powerful imaging tools. As an industry standard software, Illustrator is focused on vector images while Photoshop on bitmap images. See how to optimize and integrate the use of these two software in creating and editing professional-quality graphics in your desktop publishing projects. This topic also includes the use of InDesign with Illustrator and Photoshop for multiple page layout and book and magazine design.

Audience: Graphic designers, corporate communicators, managing editors, digital artists, creative directors, art directors, Illustrators, print managers, print publishers, layout artists, educators, and students.


Guerilla Graphic Design

June 04, 2009, 2:00 PM - 5:00 PM, Room 1
Speaker: Tony Bucu

Today's Graphic Design market is ever becoming more and more competitive that having a good concept and top-notch execution is only half of the total process. Nowadays, speed is of the essence. Not only should designers be able to deliver in time but in LESS time as well. In this emerging market of Outsourced Graphic Design Services, designers are trained to hone their creativity, then later on trained to do the same process in less time. Designers are trained to create ads from concept to finished layout in as little as 2-3 hours to 5 hours without sacrificing quality and accuracy.

Part of their training involves speeding up the entire creative process and compacting it those few hours. This is currently being implemented in a few companies, where designers actually build around 100 ads per day, from a simple revision to a full-blown layout, using the resources available to them or creating them along the way.

The topic also involves thinking headlines and short copy in a flash, quickstep photography, and producing mock ads (comprehensives) from scratch.
 

The Secrets to Portrait Retouching

June 04, 2009, 9:30 AM - 12:30 NN, Room 2
Speaker: Jun Miranda

Whether you are intending to pursue a career on photo-editing or just want to edit your family pictures, you will greatly benefit from this seminar. This seminar will step-by-step professional techniques on improving skin texture; removing wrinkles; reducing hot spots; accentuating facial features like the eyes; adding hair light and darkening gray hair; applying digital make-up; skin softening; slimming faces and bodies and other techniques.

Audience: Photographers, graphic designers, digital artists, art directors, creative directors, web masters, educators, and students who have Intermediate or advanced understanding of Photoshop


Final Cut Studio From Start to Finish

June 04, 2009, 9:30 AM - 12:30 NN, Room 3
Speaker: Dennis Lucero

This seminar is designed for new FCP users and seasoned veterans that want to edit compelling videos for personal corporate or broadcast. The seminar starts off with a brief run thru of the FCP interface, ingesting footage, and editing, and outputting. A title sequence is also created based on one of FCP’s motion templates and is taken further by customizing the motion template. Once everything is all rendered out, time to output to different formats including Tape, DVD, QuickTime Progressive, 3GPP, and h.264.

Audience: Corporate communicators, AV producers, Multimedia Specialists, CR Rom publishers, Video editors, educators, students, etc.


Killer Photoshop Tips and Techniques for Photographers

June 04, 2009, 2:00 PM - 5:00 PM, Room2
Speaker: Jun Miranda

This is a seminar for photographers who are only interested in Photoshop techniques relevant to their craft. The speaker, who is both a professional photographer and a Photoshop expert, has compiled several photoshop tips and simplified the process so photographers can easily enhance their photos and their presentations.

Audience: Photoshop user who has developed a good understanding of Photoshop basics – photographers, graphic designers, digital artists, art directors, Illustrators, web masters, educators, and students.


Final Cut Studio Tips and Tricks

June 04, 2009, 2:00 PM - 5:00 PM, Room 3
Speaker: Dennis Lucero

This seminar is designed for seasoned users of FCP & FCS from using FCP to assemble your edit, working with mixed media, time remapping, project management & conversion, green screen key, Pleasantville effect, to working with Motion to create animations and 3D camera moves, SoundTrack Pro to clean up the sound of a video clip, working with DVD Studio Pro and Photoshop to create custom DVD menus and Compressor for repurposed multiple output formats in one session.

Audience: Corporate communicators, AV producers, Multimedia Specialists, CR Rom publishers, Video editors, educators, students, etc.


Mastering Color in Adobe Photoshop CS4

June 03, 2009, 2:00 PM – 5:00 PM, Room 1
Speaker: Jun Miranda

This session will highlight the different tools and techniques in correcting and manipulating colors in Photoshop: auto color, gradient map, match color, color replacement, hue/saturation, etc.

Audience: This is a must for every graphic artists, digital artists, art directors, creative directors, and photographers who want to maximize their skill in Photoshop.


What's New in Maya 2009?

June 04, 2009, 9:30 PM - 12:30 NN, Room 4
Speaker: AJ Siytangco

The seminar will begin with a basic overview of Maya, what it can do and what it's used for. The focus will then shift to the improvements and changes in Maya Complete 2009, and then to the amazing new features in Maya 2009 Unlimited.

Audience: Corporate communicators, Animators, Graphic designers, Art directors, Creative directors, AV producers, Multimedia Specialists, educators, students, etc.


Integrating Maya and Photoshop

June 04, 2009, 2:00 PM – 5:00 PM, Room 4,
Speaker: AJ Siytangco

The talk focuses on the various ways Autodesk Maya and Adobe Photoshop interact, and how one benefits from the other. Issues on how to prepare files in Photoshop for use in Maya and how to use Maya to enhance your 2D work in Photoshop will also be tackled.

Time permitting, Maya's integration with Adobe After Effects and Adobe Illustrator will also be discussed.

Audience: New and Old Maya users, Corporate communicators, Animators, Graphic designers, Digital Artists, Art directors, Creative directors, AV producers, Multimedia Specialists, educators, students, etc.


Advanced Photoshop CS4 for Graphic Designers

June 05, 2009, 9:30 AM – 12:30 NN, Room 1
Speaker: Jun Miranda

This seminar will cover the advanced features of Photoshop CS4 and lower versions that are relevant to the graphic designers and other digital artists who are engaged in prepress work. This session will cover creating an efficient workflow; advanced sharpening techniques; innovative color corrections; Lab approach to color correction, masking and selections, etc.

Audience: Photoshop users who have a good foundation in the basic features of the program --- photographers, graphic designers, digital artists, web masters, art directors, creative directors, book designers, educators, students.


Mastering Channels and Masking in Adobe Photoshop CS4

June 05, 2009, 2:00 PM – 5:00 PM, Room 1
Speaker: Jun Miranda

Since its inception, one of the most distinctive traits of Photoshop was that it understood and dealt with the concept of multiple channel documents. This session will expound on this feature of Photoshop and demonstrate how to use it to solve masking, color enhancement, grayscale conversion, noise, and sharpening problems. It will also tackle other related topics such as clipping mask, layer mask and calculations.

Audience: Those who have mastered the basics of Photoshop and want to advance their skills and techniques to the next level -- photographers, graphic designers, digital artists, web masters, art directors, creative directors, book designers, educators, students.


Stylizing Photos in Illustrator (Converting Photos to Cool Vector Graphic Images)

June 05, 2009, 9:30 AM – 12:30 NN, Room 2
Speaker: Cats Crisostomo

Give your photos a sense of style. This seminar gives you some tips and tricks to selecting and preparing photos for conversion. Find out how to convert your raster images to cool vector images and play around cool creative variations of these photos using AI's majestic features, with a dash of Photoshop editing.

Audience: Illustrators, photographers, graphic designers, digital artists, web masters, art directors, creative directors, book designers, educators, students.


Adobe Flash CS4 Cartooning

June 05, 2009, 9:30 AM – 12:30 NN, Room 3
Speaker: Jon Danao

From three-year old toddlers to 60-year old executives, everybody loves cartoons. It's no wonder there's a huge invasion of Flash cartoons on the Internet—web promotions, political spoofs, full featured animations, and interactive games. This session will present the basics of cartooning to get you started with your animation career and your mini animator's home studio, all with the use of Flash CS3. Topics to be covered include: setting up the stage, scanning the artwork, drawing, lip synching and much more!

Audience: This session is for experienced Flash designers who want to include animation in their portfolio --- Animators, Art director, Creative director, graphic designers, digital artists, educators, students, etc.


Energizing Adobe Flash CS4 Projects (with Action Script)

June 05, 2009, 2:00 PM – 5:00 PM, Room 5
Speaker: Jon Danao

The days were long gone when Flash projects only have tweenings and gotoAndPlays. Now, Flash CS4 provides a complete solution to creating rich user experience with 2D and 3D animation, sound, video, inverse kinematics and dynamic data handling. Wow your audience (and your boss) with these simple techniques to create high-impact applications.

Audience: This session is for experienced Flash designers who want to include animation in their portfolio --- Animators, Art directors, Creative directors, graphic designers, digital artists, web masters, educators, students, etc.


Integrating 3D Graphics Into Live Action Shots

June 05, 2009, 9:30 AM – 12:30 NN, Room 4
Speaker: Ronna Lara-Bes

What does it take to make your 3D graphics merge seamlessly with live action? Many artists learn the hard way through trial and error. This 3 hour session will show you a few of the most useful techniques to create 3D graphics that immerses itself with your shots.

Features: 3ds max, combustion

Audience: Flash designers, animators, art directors, creative directors, graphic designers, digital artists, web masters, educators, students, etc.


After Effects CS4 Unleashed

June 05, 2009, 2:00 PM – 5:00 PM, Room 4
Speaker: Stanley Coloma

Create motion graphics and visual effects with the industry standard

With Adobe After Effects CS4 software, you can create compelling motion graphics and blockbuster visual effects with flexible tools that help save you time and deliver unparalleled creative power. The latest incarnation boasts of new exciting features like importing 3D objects from Photoshop CS4, the new Cartoon effect, integrated workflow for mobile device authoring, and a standalone planar tracking system from Imagineer Systems, among others. This session will be an absolute treat for existing users and novices alike. The industry standard just got more powerful!

Audience: Flash designers, animators, art directors, creative directors, graphic designers, digital artists, web masters, educators, students.


Making Powerful Corporate Presentation Materials and Web Projects

June 06, 2009, 9:30 AM – 5:00 PM, Room 1
Speaker:  Ronnie M. Millevo

Making powerful and effective corporate presentation materials is a MUST skill for corporate communicators, marketing and advertising professionals. With authoring tools available, the task is made easy and seamless. Learn how to combine digital graphics, animation, sounds and video in an interactive presentation for corporate materials and web. Learn how Adobe and Microsoft programs are integrated to produce dazzling motion graphics to achieve interactivity and multimedia effects. Learn the tips, tricks, and techniques in using Adobe Photoshop (digital imaging), Adobe Premiere (for audio/video editing), Adobe Image Ready (gif animation), Adobe Flash (vector animation), Adobe Dreamweaver (for web design and publishing) and Microsoft Power Point to produce stunning multimedia and web communication projects.

Audience: Corporate communicators, web masters, graphic designers, art directors, digital designers, multimedia specialists, marketing and advertising executives, educators, and students.


Creating Forms in Acrobat

June 06, 2009, 9:30 AM – 12:30 NN, Room 2
Speaker: Hanz Dy

In this seminar, find out how to to create interactive forms in Acrobat using the powerful tools in Adobe Designer. Create instant form fields using the wizard, add basic calculations, and see the differences and techniques in using the various types of form tools. Whether you are creating forms for accounting, HR, or surveys, you are sure to gain lots of advantages using PDF forms.

Audience: Corporate communicators, graphic designers, digital artists, web masters, art directors, creative directors, CD Rom publishers, print managers, printers, service bureau managers, educators, students, marketing and advertising executives, etc.

Multimedia in PDF

June 06, 2009, 2:00 PM – 5:00 PM, Room 2
Speaker: Hanz Dy

Find out how to create interactive PDF files that are sure to help enhance your business and marketing needs. From presentations and sales kits, to offline websites and event features, this seminar will give way to establishing the best possible experience - integrating files such as flash, mp4, mpeg, and others - all in a conveniently sized PDF file.

Audience: Corporate communicators, graphic designers, digital artists, web masters, art directors, creative directors, CD Rom publishers, multimedia specialists,  AV producers, print managers, printers, service bureau managers, educators, students, marketing and advertising executives, etc.

More Power Into Power Point with CorelDRAW

June 06, 2009, 9:30 AM – 12:30 NN, Room 3
Speaker: Sonny Leon

From the corporate office to the box office.

Unlock the hidden potential within Powerpoint to create sophisticated animations and interactive presentations with a little help from the creative prowess of CorelDRAW. From creating simple yet effective graphics using CorelDRAW to discovering animations beyond the regular movements and actions to musical scoring and directing your own Powerpoint show as an entertaining and informative media experience, discover how you can go beyond the usual Powerpoint show and pump more Power into Powerpoint.

Audience: Corporate communicators, graphic designers, digital artists, web masters, animators, art directors, creative directors, CD Rom publishers, multimedia specialists,  AV producers, print managers, printers, service bureau managers, educators, students, marketing and advertising executives.

CorelDRAW Cheat Codes: Tips and Tricks

June 06, 2009, 2:00 PM – 5:00 PM, Room 3
Speaker: Sonny Leon

Think you've seen all there is in CorelDRAW Graphic Suite? Think again. See the potential of designing and creating your artwork faster and easier with a few tips and tricks in CorelDRAW. From creating original 2D and 3D artworks and layouts to exporting and importing PDF files with ease and even formatting files for Photoshop and Illustrator, these tips and hints will help you utilize the potential of CorelDRAW to help unleash your creativity beyond the limits of your regular workspace.

Audience: Corporate communicators, graphic designers, digital artists, web masters, animators, art directors, creative directors, CD Rom publishers, multimedia specialists,  AV producers, print managers, printers, service bureau managers, educators, students, marketing and advertising executives.

Implementing An Effective Storage Strategy

June 06, 2009, 9:30 AM – 12:30 NN, Room 4
Speaker: Christopher Tan 

In an information environment, an organization's success is tightly coupled to its ability to store and manage information. Storage systems provide a critical part of an organization's network infrastructure. With the amount of data growing at an incredible rate, your storage strategy must keep pace. In designing a storage strategy for your organization, you must select the right technology for your primary storage system, implement solid backup procedures and ensure ongoing management of the system.

Audience: President, CIO, CTO, CEO, IT Managers, Data Managers, Business Owner, IT Practitioner, IT Vendors

Wedding and Portrait Photography: Insights, Tips, and Techniques

June 06, 2009, 2:00 PM – 5:00 PM, Room 4
Speaker: John Mateos Ong

A lecture-workshop on wedding and portrait photography which will demonstrate various insights, tips, and techniques on how to execute creative approaches in photography. Principles of posing, lighting, and composition will be included in the discussion.

Audience: Professional and amateur photographers, enthusiasts, hobbyists, graphic designers, creative professionals, web masters, and students who will be starting to concentrate a career in wedding and portrait photography.




Registration Fee: P 3,300.00, .
4+1 Discount (Sign-up 4 participants and get 1 additional participant for FREE!).

REGISTER NOW!