Content Marketing That Matters Webinar
Learn More: https://www.fmi.com.ph/vid-on-
Content is power.
People and brands are telling stories every day.
The internet is crowded and noisy with promotions, infographics, flashing banners, memes, clickbait, subscription pop-ups, white paper, blogs, videos, vblogs and many more.
Brands are in the race daily to capture the attention of its audience and customers. Attention is at all-time premium.
So, how do marketers and brands stand out in the noisy crowd of content? What makes an effective storytelling narrative and content marketing strategy to earn the interest and trust of their customers?
Learn insights and effective guidelines on content marketing from industry Experts.
Key Webinar Topics
1. The Art of Storytelling
- Development of narratives
2. Effective Content Marketing Strategies
- Define your content mission/purpose
- Create a Style Guide
- Set your voice/tone and visuals/graphics
- Use of Emotions
- Educate your audience
- Scale content creation and distribution network
- Know SEO rules
3. Lessons Learned from Best Brands
Q&A follows after the presentations.
Who Should Attend
CMOs, Brand Marketers, Business Owners, Category Managers, Advertising Managers, Digital Directors, Digital Agencies, Publishers, Retailers, Media, Telcos, Content Creators, Bloggers, E-Commerce Entrepreneurs, Government, Academe, Digital Marketing Service Providers and those involved in digital marketing, business and entrepreneurship.